… It's certainly an interesting move, and some would argue that it's not wise to bend to the whims of a few thousand people on social media to decide your corporate branding, especially when you're new in your role. …
24.04.2026 15:54 admin “Players are frustrated” — Microsoft Gaming has rebranded back to Xbox and promised to adjust its strategy Tags: Microsoft The head of Microsoft’s gaming division, Asha…
… By Anna Washenko March 19, 2026 6:17 pm EST Alphabet's life sciences business Verily is restructuring and raising money as a new corporate entity. …
… Under her leadership, Microsoft changed the Xbox name to an all-caps "XBOX"—not following a corporate decision, but a fan poll on X. …
… Kevin Gammill, corporate VP of gaming ecosystem organization, is leaving the company. Roanne Sones, corporate VP of Xbox devices and ecosystem, will take a leave of absence after the summer, then transition to an advisory role. …
… We are Xbox." Yet another popular move from Xbox This rebranding coincides with a massive overhaul of the Xbox Game Pass service. …
… Then, CCP announced it was rebranding as Fenris Creations . …
… The EVE Online player base has maintained a robust and balanced in-game economy for decades now , complete with its own examples of corporate intrigue , economic panics , and political subterfuge . …
… After that, you need to add a short, one-sentence summary of what the Gem is designed to do like an aggressive editor that strips out corporate fluff and optimizes for a clean, developer-focused tone . …
… But what does the internet think of this unexpected Friday night rebranding stunt? …