Filtered by topic: Electronic Arts Clear ✕
Tracked topic
… By Jackson Chen June 15, 2026 11:15 am EST Electronic Arts has launched EA Advertising , its new platform dedicated specifically to in-game ads and brand partnerships. Ads in EA games aren't new, but this division could lead to more sophisticated campaigns across video games under EA's umbrella. …
… Xfinity has sponsored Ultimate Team Packs in EA Sports FC 26 . Lowe's, Visa, Red Bull, and Peacock have also all already gotten in on the advertising game with EA and its sports games. …
… EA announced EA Advertising , "a new platform transforming how brands connect with audiences through digital and real-world experiences across its global portfolio of games," earlier this year, hoping to put more ads into its games . …
EA SPORTS College Football 27 Tiburon • Initial Release: Jul 9, 2026 • Overview Playlists Reviews Images & Screenshots College Football 27 Review Review scoring good This season ain’t gonna knock anybody’s socks off, and both Dynasty and Road to Glory have leaned hard into spreadsheet management th… …
… EA runs similar predictions on other sports represented in its stable, including the Super Bowl in the Madden games and the Stanley Cup in the NHL series, but for some reason these are much less accurate.
… Given the stakes of the deal, it seems likely that EA will depend more on bankable releases rather than experimenting on smaller games — a strategy that many of the industry’s biggest publishers, including Ubisoft and Xbox, are shifting toward as well. ”As we begin this next chapter, I’m more optim…
… Here at EA we're adding in-game crypto-miners to our games" during peak mining boom GPU-shortage would have been... 🙄 16 BSim500 At the very least, "we're putting more of the same AI in games that's causing hardware shortages that leaves many unable to upgrade to play games" comes across as complet… …
… Rosier outlined EA’s likely trajectory under the PIF, emphasizing that the company will double down on sports games and esports. Outside of these games, Rosier said, “In the middle you have these IPs like the BioWare IPs. …
… UFC 6 2:20 May 5, 2026 EA Sports UFC 6 - Official Reveal Trailer May 5, 2026 - Launching on June 19. UFC 6 May 5, 2026 EA Sports UFC 6 Revealed With Debut Trailer and Release Date May 5, 2026 - Strong hook. …
… See EA Play Terms for details. Members can experience the world of EA with unlimited access to a collection of top titles, trials of select new games, in-game member rewards, 10% on EA digital purchases and more.