…Xbox's April Update brings awesome improvements to Xbox and PC Xbox Series X|S consoles and the Xbox on PC app just got big upgrades to customization and gameplay options. OG…
…What Xbox Will Need to Succeed in the Long-Term You may have noticed that I’ve referred to Xbox as a brand several times, and that’s because, for better or…
…The Return of Xbox: We discuss the major internal reorg as Microsoft Gaming officially rebrands back to simply "Xbox." From new @xbox.com emails to a leadership overhaul under Asha Sharma, the…
…As I noted when Xbox dropped a bunch of 25th-anniversary merch recently, Microsoft has already signaled a major "Return to Xbox" vibe shift by partnering with third-party sites like Culture…
…Nintendo is simply doing its own thing, but in the case of PlayStation and Xbox, it’s safe to say that exclusives might be coming back into fashion. Xbox Series X Brand…
…During a recent interview with Stephen Totilo's Game File (hat tip to Game Developer ), Sharma was asked if memory shortages would affect the "timeline" of Xbox's next-generation machine. "Memory…
…It had the potential to compete with the likes of Google and Apple, or at least carve out a solid niche, but it was ultimately left behind as Microsoft shifted focus. From…
…Are you interested in this kind of game, or would you like to see something similar for your Xbox digital library? Join us on Reddit at r/WindowsCentral to share your insights…
…Related Xbox Renames Social Media Branding After Fan Vote The Xbox CEO asks if fans want to change the console's name amidst a number of other branding changes enacted since she…
…cut for Xbox Game Pass , a range of improvements to the Xbox user experience , the end of "Microsoft Gaming" in favor of Xbox, a huge manifesto for the brand's future , the…
