… Yes, according to Alinea Analytics, PlayStation has generated nearly double the revenue from PC ports than Xbox has from bringing its games to PS5 . However, it's worth noting that Sony 's PC strategy began in 2020, while Microsoft's push onto PlayStation only really started in 2024. …
… "The reality is most players and revenue is on mobile. Second to that, we have the most hours and the most players on PC — but less revenue than on console," he revealed to The Game Business . …
… I don’t think there is any obvious path that would have doubled the revenue from Id games." He asks what kinds of strategies id Software could've done to prevent this, like using a different pricing strategy, creating more things for fans to buy, or using a cost-effective marketing scheme to reach … …
… Taking zero risks on new IP doesn't exactly seem like a great strategy either. Matthew Ball was previously head of strategy for Amazon Prime and was instrumental in putting it on the path that led to high-powered exclusive content, including Fallout , The Boys, and Rings of Power. …
… "It felt like a race to zero." I asked another former Xbox lead with intimate knowledge of the Game Pass strategy previously, who explained that the idea around the whole platform was to offer core games a stable revenue stream as many core users increasingly opt for free-to-play titles, or wait fo… …
… However, that strategy, marked later by the infamous "Everything is an Xbox" campaign, faced a lot of internal pushback and failed to reverse years of declining hardware revenue. …
… When those cracks were delayed by DRM by at least six weeks, revenue only dropped by 5% . If a game's DRM managed to hold out against cracks for at least three months , there was no noticeable loss of revenue. …
… That's why Sony 's recent strategy update caught my attention. In its latest report, Sony removed references to bringing first-party games to PC as part of its broader strategy discussion and instead placed significant emphasis on AI , positioning it as a key part of PlayStation's future. …
… But not surprising." Harding-Rolls added that "the commercial reasoning for pursuing a subscription-first strategy for new releases the size of CoD has not been realized," and while "Its inclusion in Game Pass was hoped to turbo-charge the service ... these short-term intense boosts of subscribers … …
… Years of brand dilution, inconsistent strategy, and decisions that often felt focused on the short term have left the company struggling to find its footing in a rapidly evolving industry. …