Microsoft Brings Xbox and ZeniMax Closer Together, Reorganizes Leadership (Sarah Bond Now in Charge of Xbox)
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Xbox CEO Asha Sharma Makes a Huge Move to Scoop Up Veteran Analyst Matthew Ball to Strengthen Xbox's Console Business
… Following the installment of her own leadership team and the dismissal of some of the old guard left behind from Phil Spencer's time, Sharma has now brought in an industry-leading analyst, Matthew Ball , to be the platform's chief strategy officer, and Scott Van Vliet to be chief technology officer… …
Xbox Game Pass Lost "Millions" of Subscribers With 50% Price Hike Last Year, Admits Strategy Chief Matthew Ball
… Exclusive games are part of that strategy, as we officially learned during the Xbox Games Showcase , and Ball also added further clarification on Xbox's strategy with exclusives going forward. …
Unionized Xbox Devs Have Reportedly Been Fighting for Layoff Protections for Months
… " We're asking Xbox to treat layoffs as the failure of leadership they are. …
Hideki Kamiya Credits CAPCOM's Aggressive New-IP Bets for PRAGMATA's Success, As Xbox Cuts 3,200 Jobs To Retreat To Old Franchises
… Maybe a better balance with a leadership like CAPCOM's would have served these studios better and prevented an outcome that is going to make AAA gaming feel more creatively bankrupt than ever before. …
Xbox Studio Leaders Reportedly Detest Game Pass, Arguing it Destroyed the Value of Their $40+ Games Now Available for Pennies
… Game Pass has been central to a strategy that Xbox has pursued for nearly 10 years. …
Xbox Begs Fans for Feedback, Gets Brutal Verdict From Over 6,000 Users: Bring Back Exclusives or Lose Us for Good
… After sunsetting the "Everything is an Xbox" strategy, the company has launched an Xbox Player Voice initiative , a sort of digital box where fan feedback is gathered and made more visible. …
Game Pass May Be Losing Its Crown at Xbox, as Microsoft Reportedly Freezes New Third-Party Deals That Once Defined It
… That may well include studio closures and/or major layoffs soon, but reducing these expensive third-party deals may be part of the strategy, too. …
Microsoft CEO Satya Nadella Says Xbox Must Finally Become a Sustainable Business After 25 Years of Investment
… It will take some time before the new leadership's actions can actually affect the bottom line. …
Asha Sharma’s Xbox Overhaul Targets Fallout, and Obsidian’s The Outer Worlds Team Looks Like the Perfect Fit
… Whereas Xbox CEO Phil Spencer respected Bethesda's wishes, the new Xbox leadership under CEO Asha Sharma and Chief Strategy Officer Matthew Ball has made it crystal clear they will reduce funding for minor projects possibly leading to layoffs and at least one studio closure soon to funnel more inve… …