Apple Doubling Down On High-End "Ultra" Products Even If The MacBook Neo Proves To Be A Success
… The MacBook Neo, despite expanding Apple's TAM, will not change the Cupertino giant's fixation on high-end products According to Gurman, a number of stars had to align for Apple to launch the MacBook Neo, including Apple's increasing reliance on its own silicon instead of Intel chips, a wide-rangin… …