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What percentage of new physical video game sales in the US did Xbox account for in 2026 according to Circana?

According to Circana, Xbox made up about 4% of new physical video game sales in the US in 2026. The article specifies this as just over 4% of the market. Answered

Xbox struggles to move physical discs, accounts for only 4% of disc sales in the US this year
How does Nintendo's share of new physical game sales compare to Xbox's share in this report?

Nintendo accounts for 63% of new physical game sales in the US this year, while Xbox makes up just over 4% of those sales. This means Nintendo's share is roughly fifteen times larger than Xbox's in this report. Answered

Xbox struggles to move physical discs, accounts for only 4% of disc sales in the US this year