Xbox clarifies exclusive game strategy, confirms multi-platform live services
… Selecting exclusives among Xbox Game Studios titles will be made on a case-by-case basis, leadership says. …
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Microsoft unveils plan for Project Helix and what fans can expect out the new Xbox
… 2 VIEW GALLERY - 2 IMAGES Following a major leadership shift that brought Asha Sharma and Matt Booty to the forefront, Xbox has detailed a sweeping strategy to redefine its platform. …
Microsoft may genuinely about to change and head in a fruitful new direction
… Hearing there is genuine excitement from new Xbox leadership that Microsoft has approved a long runway to make this new future for Xbox possible is very reassuring. …
Xbox pivots hard toward affordability and player choice in major 2026 reset
… Under new leadership, the strategy emphasizes accessible hardware, subscriptions, and digital ecosystems to address rising costs and evolving player expectations, aiming to shape the next generation of gaming. …
Xbox promises 'reliable pipeline' of console exclusives in radical shift
… Exclusive games are back at Xbox, and leadership now says exclusivity is here to stay in a radical business shift aimed at fortifying the core value of the Xbox platform. …
Zenimax Online Studios leaders, including studio head, exiting as part of Xbox cuts
… ZeniMax Online Studios is undergoing a leadership overhaul as part of Microsoft's broader Xbox restructuring, which confirmed that 1,600 jobs will be immediately let go, and as many as 6,400 across Microsoft's entire workforce, equating to approximately 2.1% of all Microsoft employees. …
Xbox first-party studio closures target Compulsion Games, Double Fine and more, studios negotiating for independence
… These studios are negotiating for independence amid leadership departures and a strategy to make Xbox more appealing for potential external deals. …
Xbox CEO admits Xbox 'isn't healthy' and exclusive titles hinge on brand success
… Sharma is stepping into the CEO role at Xbox during a time where the company's lost most of its identity through extensive marketing campaign that was pushed by former Xbox leadership that " everything is an Xbox ". …
Xbox reveals new boot-up sound for the first time in years, releases next week
… That appears intentional, as Microsoft seems to be continuing to lean into a more personality-driven approach under Sharma's leadership. …
Xbox is undergoing more change in the next few years than in its entire 25-year history
🎉 Giveaway: Win a Lian Li O11 Vision-M and HydroShift II OLED Curved 360TL Builders Package TweakTown News Gaming TL;DR: An Xbox executive announced that the company will undergo more transformation in the next two years than in its entire 25-year history, including rebranding, AI improvements, and… …