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GameStop

GameStop is a retail company that sells video game hardware and software, operating stores and an online marketplace.

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How could a merged GameStop–eBay platform change negotiations with the Big 3 console platform holders?

Unifying GameStop and eBay would create a much more formidable e-commerce platform, which the article says could give the combined company more sway when negotiating with the Big 3 console platform holders. Cohen envisions building an in-game digital marketplace, leveraging GameStop stores for same-day authentication and live commerce, and lowering costs, capabilities that could strengthen the company’s bargaining position. Answered

GameStop CEO Ryan Cohen wants to buy eBay and build out an in-game digital marketplace