ASML looks to increase prices of its Low-NA EUV tools beyond existing productivity-based model — company wants to capture the value of all the advantages its tools offer, not just wafer throughput improvements
… "Given the long order lead times that we have, that... doesn't translate into pricing effects tomorrow." Value-based pricing set to persist… in a new way ASML has long followed what it calls value-based pricing and gradually increased its quotes based on output, patterning costs, power consumption,… …