AI won’t save advertising, says Digitas’ Amy Lanzi
…Not to get all Toy Story 5 here, but the conversation that you and I are constantly having is about the pressure of the tech platforms on the media ecosystem, whether that…
…Not to get all Toy Story 5 here, but the conversation that you and I are constantly having is about the pressure of the tech platforms on the media ecosystem, whether that…
…And there were lots and lots of different provisions in that, including cementing and extending the partnership, but crucially freeing us up to be able to pursue superintelligence independently as well as…
…But simultaneously, we had a lot of inbound interest in our assets and in partnerships. We were talking to creditors, we’re talking to all the people you would imagine about the…
…Yeah, and a partnership with Nuro. And a partnership with Nuro, which is the platform there. Yes. Overall, you’re going to commit some $10 billion to autonomous efforts. You launched Uber…
…That would mean things like user reviews, ads, loyalty programs, upsells, and partnerships would all go away — AI agents don’t care about those things, after all, and DoorDash would just become…
…And we’re looking to expand that with our partnership with Disney. I think that’s an important component of it because it’s not just about what song you love. It…
…Then, you described the introduction of LLM technology, and this ecosystem of building blocks. What was the AI technology bet with the initial Watson computer? Do you think that that was…
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