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What Is It Like To Handle The Bond Brand In 2026?

Your browser does not support the video tag. Amazon MGM is infamously protective of the Bond brand, and considering the film side of this on hiatus right now as the Daniel Craig era comes to an end and a new actor is picked to take on the role, all eyes fall on 007: First Light. It’s being taken very seriously, and in the run-up to release has been treated with the same reverence as Skyfall or Spectre as we’re exposed to the theme song, a new actor playing the character, and an overall experience I think is going to be the start of something much bigger. If it doesn’t feel like Bond from the o

"We Wanted To Make Something That We Enjoyed" - IO Interactive On Bringing James Bond Back To The World Of Video Games