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YouTube

YouTube is an online video hosting and sharing service that allows users to upload, view, and share videos.

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Why is Google adding vertical video to Google TV?

Adding Google Shorts to your homescreen is part of Google's wider mission to keep you inside its ecosystem and watching its ads. At the moment, the homescreen recommendations are for movies and shows, often sending you other services; by adding YouTube Shorts to the mix, you might potentially watch lots of videos from Google's own services, each with ads. Vertical video isn't the only addition coming to Google TV. As of today, if you're a US owner of a TCL TV with Gemini (such as the TCL QM8K) you can access more generative AI tools in the form of the Nano Banana and Veo apps, for generating i

Google TV will start pushing vertical-video YouTube Shorts right on your homescreen — as if we aren't already fatigued enough with ad-heavy smart TV platforms, now we've got more clutter we didn't ask for
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‘Google is not collaborative and not in the spirit of complying with this regulation’ – can the EU Commission strong-arm Google into levelling the playing field of the search engine market, and is this really in the interest of your privacy?

…more clutter — vertical social videos from YouTube will be piped right to your eyes along with the TV and movie recommendations 4 Google is turning Gemini into a 24/7 AI agent…

May 8, 2026 · Chiara Castro