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Why is Google adding vertical video to Google TV?

Adding Google Shorts to your homescreen is part of Google's wider mission to keep you inside its ecosystem and watching its ads. At the moment, the homescreen recommendations are for movies and shows, often sending you other services; by adding YouTube Shorts to the mix, you might potentially watch lots of videos from Google's own services, each with ads. Vertical video isn't the only addition coming to Google TV. As of today, if you're a US owner of a TCL TV with Gemini (such as the TCL QM8K) you can access more generative AI tools in the form of the Nano Banana and Veo apps, for generating i

Google TV will start pushing vertical-video YouTube Shorts right on your homescreen — as if we aren't already fatigued enough with ad-heavy smart TV platforms, now we've got more clutter we didn't ask for
Does a privacy-first search ecosystem really need Google’s data?

Google is the biggest and, arguably, the best out there. According to Lead Public Policy Manager at DuckDuckGo (a rival search engine), Aurélien Mähl, that's because of the company's scale — a market share of over 90%. "We are building our own index step by step, and we face a huge barrier in catching up, given Google's scale,” he told TechRadar. “It’s something that is simply not feasible given how the market is constructed, and intervention is necessary." Mähl argues that liberating Google’s search data would not only generate market growth but also improve accuracy for rare queries, given t

‘Google is not collaborative and not in the spirit of complying with this regulation’ – can the EU Commission strong-arm Google into levelling the playing field of the search engine market, and is this really in the interest of your privacy?

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