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Showing top 3 results for "Pre-release marketing"

Subnautica 2's early access release date was "self-servingly" leaked by Krafton, "further damaging the game", claim lawyers for reinstated Unknown Worlds CEO

… "Announcing the release of a game is momentous, and it is typically accompanied by significant marketing activity, fanfare, and community coordination. …

Mar 20, 2026 · News by Mark Warren Senior Staff Writer

“Not even the littlest bit": GTA 6 publisher CEO doesn't think genAI will level the playing field for smaller devs

… And thousands of mobile games are launched every year, and there are only a handful of hits. “Equally, you can create assets that might look like a big release, that might look like NBA 2K or EA Sports FC," he said. …

Mar 18, 2026 · News by Edwin Evans-Thirlwell News Editor

A little bit Black & White, a little bit Fable, Molyneux's citybuilder Masters Of Albion has the potential to break free of its influences – but it has a lot of work to do

… As with construction, this interaction creates a lovely physicality to your presence in the world. …

Apr 22, 2026 · Feature by Julian Benson Editorial Director

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Subnautica 2's early access release date was "self-servingly" leaked by Krafton, "further damaging the game", claim lawyers for reinstated Unknown Worlds CEO

“Not even the littlest bit": GTA 6 publisher CEO doesn't think genAI will level the playing field for smaller devs

A little bit Black & White, a little bit Fable, Molyneux's citybuilder Masters Of Albion has the potential to break free of its influences – but it has a lot of work to do