… Compared to last year, Microsoft's total gaming revenue has gone down by 10% — a major decrease for a billion-dollar company. Content and services revenue was aldo down by 10%, while hardware revenue dropped by 13%. …
… The news comes after recently appointed Xbox CEO Asha Sharma and chief content officer Matt Booty sent out a notice to employees that the games division was in a revenue decline that “cannot continue.” They explained that a combination of high hardware prices, lower-than-expected game sales, and le… …
… They described how, outside Activision Blizzard, the company has invested $20 billion over the past five years with a half-billion decline in revenue. …
… The message cites that the company has spent over $20 billion on Xbox investments over the past five years, but that annual revenue has declined by half a billion during that time. …
… Games launching after interest declines might be the optimistic outcome. …
… It's assumed that last year's big price hike for Game Pass was an attempt to claw back some of this revenue, and it's also apparent that didn't work; Microsoft wouldn't be reversing the increase if it hadn't caused the loss of more subscribers than it was worth. …