First-time NAS buyers who want the lowest learning curve.
Small businesses that value stable first-party backup and sync tools.
Home users who want photos, drive sync, backup and file sharing without too much tinkering.
Users who prefer a controlled appliance over a more open but complex platform.
Businesses that depend on mature support workflows should test TOS 7 thoroughly before relying on it for critical workloads.
Users already deeply invested in Synology apps may find migration less convenient than expected.
Enterprise storage buyers should compare TerraMaster carefully against QNAP QuTS hero, TrueNAS, Synology business models and dedicated backup appliances.
Anyone exposing a NAS to the internet should prioritise secure configuration over convenience features.