Xbox And EA Won't Share Digital Sales Data With Circana Anymore
Sales Xbox By Rebekah Valentine Published August 20, 2026 | Comments 1 Earlier today , I did some reporting on U.S. video game market data shared by Circana. …
Sales Xbox By Rebekah Valentine Published August 20, 2026 | Comments 1 Earlier today , I did some reporting on U.S. video game market data shared by Circana. …
… As a reminder, Circana’s new methodology includes projected sales for games that Circana does not have complete digital data for. …
… Still, Dring suggested that this fact, combined with sales data that shows exclusives help drive console sales and plenty of previously exclusive titles ported to other platforms haven’t sold incredibly well, help explain why Xbox and PlayStation are reportedly stepping back from bringing titles li… …
… It’s also worth pointing out that per Circana’s data in the same report, new physical software sales for July 2026 hit an all-time July low of $85 million. Again, this is new sales, and July wasn’t exactly bursting with new games that people might want physical copies for. …
… And data research firm Circana reported that Xbox games made up just 4 percent of all revenue from new physical game sales in the U.S. so far in 2026. …
… Digital Sales Data With Circana Anymore, And That’s Worrisome The industry gets a little less transparent By Rebekah Valentine Published August 20, 2026 Nobody’s Buying New Physical Games On Xbox In The U.S. …
… Digital Sales Data With Circana Anymore, And That’s Worrisome The industry gets a little less transparent By Rebekah Valentine Published August 20, 2026 Nobody’s Buying New Physical Games On Xbox In The U.S. …
… Digital Sales Data With Circana Anymore, And That’s Worrisome The industry gets a little less transparent By Rebekah Valentine Published August 20, 2026 Nobody’s Buying New Physical Games On Xbox In The U.S. …
… Steam chart data is an incomplete picture of a game’s overall health but it shows the concurrent player numbers continuing to trend downwards. And Circana’s Mat Piscatella recently reported that Warframe had replaced Marathon in the Steam top 10 for weekly active users in the U.S. …