Motherboard Sales fall 44% as Memory Prices Disrupt PC Upgrades
… The slowdown reflects broader pressure across the PC hardware industry. DRAM prices, SSD costs, and graphics card pricing have all increased significantly over the past year. …
… The slowdown reflects broader pressure across the PC hardware industry. DRAM prices, SSD costs, and graphics card pricing have all increased significantly over the past year. …
… Market Factor Status AMD Pricing Rumor Potential 10-15% increase in Q3 2026 Effective Period Reportedly July 2026 Main Driver Rising VRAM and DRAM costs GDDR6 Pricing Reportedly increased from $2.50/GB to $7.50/GB NVIDIA Pricing No new H2 2026 increase announced Previous NVIDIA Adjustment Wholesale…
… As a result, the plaintiffs argue that new competitors cannot quickly enter the market to offset supply shortages or exert downward pressure on pricing. …
… The broader memory market continues facing pressure from AI accelerator demand and HBM production constraints, contributing to elevated DRAM pricing across the PC industry. …