Artur Beresnev: Launching new mobile projects has become much harder. Attention is competed for not just by other games: paying audiences have stacks of subscription services for shows, and educational apps can easily take priority. Aggressive monetization requires far more caution. Interstitials and IAPs with noticeable balance impact remain key, but selling welcome offers can’t rely solely on ad removal. Nearly all new games need to bolster hybrid monetization and refine progression from the idea stage.
“We cemented our leadership on the Amazon Appstore”: Mamboo’s Artur Beresnev on 2025 results | Game World Observer… Remake of Prince of Persia: The Sands of Time Each division will specialize in a specific category of games: “Creative House 1” also known as Vantage Studios will focus on Ubisoft’s largest franchises — Far Cry, Tom Clancy’s Rainbow Six, and Assassin’s Creed; “Creative House 2” will work on competi… …
29.01.2026 18:02 Alexander Semenov “We cemented our leadership on the Amazon Appstore”: Mamboo’s Artur Beresnev on 2025 results Tags: 2025 in video games , Mamboo Entertainment We continue our 2025 wrap-up together with top managers and experts from the games industry. …