Atari just got bigger: it has acquired the creators of Crossy Road | Game World Observer
… This time, it announced the acquisition of the studio Hipster Whale. …
Nikita Kharlamov: 2025 showed us that even in a tough, stagnating market, a consistent focus on quality, smart processes, and quick adaptation pays off. We proved that a small but hungry team can compete with big players by mixing a strong product with innovative marketing. Challenges like rising ad costs and heavy competition don’t stop growth if you stay agile, test a ton of ideas, and keep the team motivated through the ups and downs. Diana Korkina: This year hammered home just how crucial marketing is in mobile gaming. Take Kingshot, one of the biggest success stories of 2025: it launched
“Our startup nearly doubled in size”: Top App Games’ Nikita Kharlamov and Diana Korkina on 2025 results | Game World Observer… This time, it announced the acquisition of the studio Hipster Whale. …
… They announced the acquisition of Unbound — a studio founded several years ago by the renowned game designer Shinji Mikami. Kim Hyung-tae left , Shinji Mikami right The cost of the acquisition of Unbound by Shift Up is not being disclosed. …
… Here is how the assets will be distributed between Fellowship Entertainment and the remainder of Embracer Group: under Fellowship Entertainment’s control will be teams including 4A Games, Crystal Dynamics, Dambuster Studios, Dark Horse Media, Eidos-Montréal, Fishlabs, Flying Wild Hog Studios, Gunfi… …
… According to Chinese media, the studio underwent major layoffs and stopped paying salaries to employees, who have already taken legal action against Leenzee. It remains unclear what will happen to the studio now that it has parted with the rights to its flagship game. …
… Diana Korkina: More studios are turning to AI for user acquisition, not just optimizing campaigns, but also fine-tuning creatives for better performance. …
… Kirill: We are also thrilled to welcome Studio 42, founded by former top managers of Belka Games GamesIndustry , to our GEM Family. …