…Sega's business development efforts did not progress as planned, resulting in profitability falling short of forecasts. Sega reported an overall net loss of ¥5.7 billion ($31.6 million), reflecting impairment…
…Colorful Stage! have been big hits for the company, but it's largely a domestic business, with around 91% of Sega's mobile earnings coming from Japan . Mattes says that mobile isn…
…And we're able to do that quickly, pivot, and then move on quite fast. "I'm not going to claim that once you enter pre-production and production you don't…
…As the industry has seen with the shift away from platform exclusivity, Microsoft is not averse to pivoting its strategy to deliver a better outcome for the company."
…The ever closer integration of Xbox and Windows, and the shift to making Xbox devices capable of playing PC games are clearly how Microsoft intends to pivot its console business and try…
…After Embark pivoted Arc Raiders from a co-op third-person shooter to an extraction shooter, the studio appears to have taken a page from Blizzard of old by taking a niche…
…Any round of layoffs is painful, but such massive cuts resulting from a downturn in Fortnite's business raises a larger question. What does the games industry look like after a decade…
…While games are a business, they're also an artistic medium, supported by a community that places high value on human creativity. Regardless of what the law permits, public perception remains part…
While a great many things have changed in the games business in the past few decades, certain basic principles remain unyielding. One of those is the simple idea that games sell hardware…
…With over twenty years of experience, Kim has held financial leadership roles at several companies, including Unilever. "I'm excited to be joining Sega Europe at a pivotal moment for the business…