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What impact will the Steam Controller have on the video game marketplace?

According to analysts at our sibling organization Omdia, Valve's hardware efforts will continue to focus on monetizing existing Steam users instead of reaching new customers. They estimate that approximately 40,000 Steam Controllers are ready to ship in the United States. If you use the Nintendo Switch 2 Pro Controller's projected 32 percent attachment rate as a point of comparison, that might mean about 125,000 Steam Machines will be sold in the device's initial launch window. Image by Game Developer Those aren't mass market numbers, but it's worth looking at how Valve's market strategy has i

'Millimeters matter:' Making the Steam Controller 'just work'

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