… Display advertisers can still serve ads exclusively on GDN, while unlocking more streamlined campaign management, the latest features announced at Google Marketing Live , and more upcoming product innovations. On average, advertisers adding GDN in Demand Gen campaigns see a 9.5% increase in ROI. …
… Look forward to a more agentic Ad Manager Agentic capabilities are transforming the ad tech industry as we know it, and we’re working with leading publishers and agencies to build for a future where AI will improve the campaign lifecycle, from inventory discoverability to pricing and campaign execu… …
… Brandon Ervin Director of Product Management, Google Ads Bullet points Google’s "AI Max Turns 1" article highlights new ways to boost your ad performance. AI Max is expanding to include Shopping campaigns and travel-specific ad formats. …
… SKU-level conversion reporting in Display & Video 360 Campaign Management made easy. …
… Proactive troubleshooting to keep campaigns running We are introducing Real-Time Policy Reviews to provide instant, in-workflow guidance as you create and edit campaigns. …
… For campaign-level broad match setting users: Your campaigns will upgrade to AI Max with search term matching enabled by default. We expect all upgrades for eligible campaigns to conclude by the end of September. …
… In the coming weeks, we’ll add self-service account linking for Google Ads, Campaign Manager, and Display & Video 360, so you can more easily access your Google ad campaign data across multiple products in a secure, privacy-centric environment. …
… As AI transforms campaigns and creativity, your measurement foundation must keep pace. …
… The campaign was sharing content in English that was supportive of China. We terminated 22 YouTube channels as part of our investigation into coordinated influence operations linked to India. The campaign was sharing content in Hindi that was supportive of an Indian political party. …
… Upgrade into Search campaigns for Travel Upgrade to AI Max to simplify your workflow and access our most advanced tools. Convert faster on YouTube with April’s Demand Gen Drop. Learn more about our latest Demand Gen Drop and ways to maximize campaign performance in Demand Gen campaigns. …