… Where are the areas the business is shifting?" The insights and segmentation from the report will be used to inform the firm's Imagine AI targeting tool , and further analysis of the data will be published later in the year. …
… The shift from indie hit to mainstream studio carries a ton of non-financial costs, after all. …
… This included reviewing its medium- to long-term portfolio through "selection and concentration" and shifting focus from quantity to quality. …
… Shifting platform dynamics favour the agile Helix aligns with broader trends already favouring indie and AA development. Growth in these segments is outpacing AAA, while PC gaming continues to expand globally. …
… The company’s view is that gaming in-app purchases through Apple and Google are up slightly year over year. But that doesn't tell the whole story. From its work with partners across the gaming ecosystem, D2C is becoming a more significant part of the business. …
… "The VR industry has always evolved amidst shifts in platform investment and strategy, and that’s something we factor into how we plan long-term. …